Channel Management and Effectiveness Manager - Assistant Vice President

Are you looking for a career move that will put you at the heart of a global financial institution? By Joining Citi, you will become part of a global organisation whose mission is to serve as a trusted partner to our clients by responsibly providing financial services that enable growth and economic progress.

Team/Role Overview

We are seeking a driven Channel Management and Effectiveness Manager to support our global efforts with a focus on the Europe, Middle East, and Africa (EMEA) region. Based in Warsaw, this role will contribute to the strategy and execution of recruitment marketing campaigns, ensuring optimal performance, precise targeting, and consistent branding across all channels. You will also support global projects, facilitate cross-region partnerships, and collaborate with senior channel managers to drive continuous improvements in channel effectiveness and Return-On-Investment (ROI). We offer a collaborative environment that encourages innovation and growth. As a Channel Management and Effectiveness Manager, you will have the opportunity to influence regional strategies, support global initiatives, and help optimize our talent acquisition channels across the EMEA region while partnering with senior channel managers on cross-regional efforts.

What you’ll do

Channel Management:

• Support the optimization of all channels to market to ensure quality applications across the EMEA region and explore new channels for global integration.
• Ensure consistency in branding across all go to market channels.

• Contribute to global recruiter training initiatives and streamline processes to improve channel utilization and maintain best practices.  

Campaign Activation/Budget:

• Assist in the deployment and management of always-on campaigns across global channels, including LinkedIn and other paid media such as Google Search, Display Banner Ads, Native Ads, Video Streaming, and Sponsored Jobs.    
• Support senior channel managers and campaign managers with targeting strategies to maximize campaign effectiveness across regions.  
• Manage budgeting for paid campaigns, ensuring resources are allocated efficiently across all campaigns.

Data-Driven Decisions:

• Monitor and track campaign performance across all channels and regions, supporting ROI analysis and strategy adjustments.  
• Conduct reviews of job board and channel performance globally and ensure accurate data collection for reliable performance metrics.
• Assist in consolidating global campaign data to establish benchmarks and conduct gap analyses.  

What we’ll need from you

• Proven experience in recruitment marketing and channel management, facilitating cross-region partnerships is highly desirable.  
• Familiarity with paid media, programmatic advertising, and LinkedIn Campaign Manager.  
• Strong analytical skills, with an understanding of data-driven decision-making.
• Experience managing budgets and working with third-party vendors is a plus.  
• Excellent communication skills and the ability to work across cross-functional and global teams.  
• Strong organizational skills with the ability to manage multiple projects simultaneously.  

What we can offer you

By joining Citi Solutions Centre Poland, you will not only be part of a business casual workplace with a hybrid working model (up to 2 days working at home per week), but also receive a competitive base salary (which is annually reviewed) and enjoy a whole host of additional benefits such as:

• Private Medical Care Program
• Life Insurance Program
• Pension Plan contribution (PPE Program)
• Employee Assistance Program
• Paid Parental Leave Program (maternity and paternity leave) 
• Sport Card
• Holidays Allowance
• Sport and team recreation activities
• Special offers and discounts for employees
• Access to an array of learning and development resources 
• A discretional annual performance related bonus
• A chance to make a difference with various affinity networks and charity initiatives

Alongside these benefits Citi is committed to ensuring our workplace is where everyone feels comfortable coming to work as their whole self every day.  We want the best talent around the world to be energized to join us, motivated to stay, and empowered to thrive. 

Sounds like Citi has everything you need? Then apply to discover the true extent of your capabilities. 

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Qualified applicants will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

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